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【中英文对照】洲明董事长新年寄语:一起书写2023新篇章

2022.12.31 2285
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全球各地的洲明客户、合作伙伴,洲明集团的海内外同仁,以及全世界与光同行的朋友们,新年好!


首先,对大家表示由衷的感谢。感谢过去一年诸位的支持与付出,让我们能够顺利度过波澜起伏的2022年,满怀希望地迎接2023年的到来。


这一年,洲明人不畏国际形势的复杂,坚持在国际市场中精耕深做、做大做强,我们为国际重大政务活动保驾护航,为上合组织峰会、博鳌亚洲论坛、G20峰会提供了多套LED显示屏及解决方案。当然,国内重大会议,我们也从未缺席——从全国政协常委会,2022全国两会,到党的二十大,洲明提供“见屏如面”的极致体验,获得一致认可。


这一年,也是超级体育年,我们抓住了关键机会:洲明为2022北京冰雪盛会打造LED地面显示舞台,中国式浪漫震撼世界;携手FIBA重磅发布联合产品,助力2022男篮欧洲杯华章再现;与英国曼城足球俱乐部延续全球合作伙伴关系;并在年终的卡塔尔世界杯上,以3600平米LED显示屏打造赛场内外的无限精彩……


这一年,我们持续走Mini/Micro LED的尖端之路:在小微间距产品布局上,洲明UMini II P0.7、P0.9、P1.2已实现规模量产,并且形成批量销售,间距P0.3产品也处于实验室开发阶段。在封装技术上,洲明UMini II产品采用40~80umRGB全倒装芯片,通过精准抓取固晶技术实现COB集成封装技术。另外,我们还同步开展了COG和硅基Micro LED技术研发工作。洲明大亚湾智造基地不断释放的产能,进一步加速整个行业步入Micro新时代。


这一年,我们还把握住了疫情影响下无接触社交方式带来的数字内容产业风口:不久前刚刚上映的电影《阿凡达2》就大量采用了XR虚拟拍摄技术,在虚拟拍摄领域,我们在海外保持技术及市占率领先的优势,先后亮相于百老汇、奥斯卡、格莱美等重磅活动。在全球140个数字影棚中,洲明就承建了近110个。同时,我们的虚拟拍摄渲染合成系统,六轴XR虚拟拍摄机器人,以及自研非穿戴式动捕软件“UACTION”等创新成果已经得到商业化落地;在裸眼3D创意内容方面,我们创造了LED户外广告行业首个裸眼3D数字虚拟人形象“祁小蓦”,迈出了数字转型的重要一步。我们的裸眼3D项目在沙特、突尼斯、科威特、菲律宾、新加坡、越南、韩国、深圳、武汉等地遍地开花,持续引领户外裸眼3D广告新时代……就在辞旧迎新的2023央视跨年晚会上,大家还可以观赏洲明创意内容团队所制作的精彩纷呈的数字内容盛宴。


多年来,公司一直致力于LED节能技术开发,成功荣获工信部“工业产品绿色设计示范企业”,并累计投入了十几亿元进行EMC节能改造,在全球多个国家和地区成功实施LED节能照明项目,为全球经济发展与生态文明的平衡做出贡献。未来,我们也期待更多全球合作伙伴,与我们一起参与EMC项目,为双碳节能做出贡献。


在2022年的年尾,我们在中国听到的好消息是:国家正式发布通告,对新型冠状病毒感染实施“乙类乙管”,取消各种疫情管控措施。持续了三年的疫情终于要收尾了,中国的大门再次向全世界打开。历史终于翻开新的篇章,我们也可以一扫阴霾,迎接崭新的生活和工作,加足马力,乘风破浪,希望在前!


可以想象,在新的一年,中国向全世界敞开大门,社会生活全面回复正常,经济生活必然回暖。与此同时,我们洞察到行业广阔的发展空间,未来行业的集中度会进一步提高,市场的优势资源还会持续向龙头企业靠拢,行业已由最初的粗放型价格竞争转向以资本、技术、制造能力、整体解决方案提供能力为代表的企业综合实力竞争,洲明作为光显行业引领者,已迎来重要发展契机。


我们要始终专注科技与设计,不断完善“硬件+系统+软件+内容+交互”光显整体解决方案,推动LED在商业综合体、文旅综合体、体育综合体、元宇宙等新兴场景的更广泛应用,激活社会价值、经济价值,为大家带去更沉浸式的视听体验;我们还要持续加强对Mini LED、 Micro LED的新技术、新产品研发力度,以切切实实的行动,推动新产品的量产商业化,让新技术造福更多家庭和个人,虽然道阻且长,但我们愈要坚忍不拔。


xR虚拟制作应用掀起的全球热潮,让全世界看到了影视行业的无限潜力。我们作为数字化时代该细分市场和技术能力全球第一的企业,引领行业发展责无旁贷。我们要通过LED显示产品的迭代,在数字引擎、LED电影级显示、实时摄像机跟踪、动作捕捉、智能灯光、渲染合成和云数据存储及传输等领域全面发力,把洲明xR虚拟拍摄解决方案应用到更多影视基地和综艺、广告、直播、艺术和电竞等领域,助力创造更多大众喜闻乐见的好作品,为社会提供宝贵的精神财富,依托中国载体,讲好中国故事,体现共同价值。


打铁还需自身硬。2023年无疑是充满机会的一年,但机会总是青睐做好准备的人。值得庆幸的是,这三年我们一直在苦练内功,始终关注内部管理,强化团队意识,提升组织能力,各个团队逐渐成长为既能打胜仗、善打胜仗,也能关注经营、懂得经营管理的高效性学习组织。这也是我们能够在国际市场和国内市场站稳脚跟的原因。


新年的钟声即将响起,面对未来方兴未艾的数字化浪潮,我相信LED行业必定拥有一个美好的未来!


让我们一起书写2023新篇章!


再次感谢所有洲明同仁的辛勤奉献,祝愿大家:福兔绵延,年富一年!



Working Together to Write the New Chapter of 2023


New Year Speech from Unilumin Chairman Lin Mingfeng


Dear Unilumin clients, partners, colleagues and friends all over the world:happy new year!


I’d like to express my heartfelt gratitude for all your support and effort in the past year, which enabled us to weather a turbulent 2022 and now embrace a promising 2023.


This year, against the backdrop of a complex international situation, Unilumin continued to dig deeper and grow bigger and stronger in the global market. We empowered such major international events as the Shanghai Cooperation Organization (SCO) Summit, the Bo’ao Forum for Asia (BFA), and the G20 Summit by providing multiple LED displays and solutions. It goes without saying that we also participated in big domestic conferences ranging from the National Committee of the Chinese People’s Political Consultative Conference, and 2022’s Two Sessions to the 20th National Congress of the Chinese Communist Party. In these key national events, Unilumin delivered an unanimously recognized ultimate “display experience on par with in-person meetings.”


In 2022, we seized great opportunities presented by this super sports year: Unilumin played a part in creating a grand stage with LED display ground for the 2022 Beijing Winter Olympics and Paralympics, wowing the whole world with Chinese romance; we partnered with FIBA in the joint release of major products, fueling the reproduction of brilliant performances in the 2022 EuroCup; we extended our global partnership with Manchester City Football Club; and in the year-end FIFA World Cup Qatar, our 3600㎡ LED display delivered infinite visual feasts both inside and outside the arena.


This year, we adhered to the path of cutting-edge Mini/Micro LED. UMini II P0.7, P0.9 and P1.2 were already in mass production and bulk sales, and P0.3 products also entered lab development stage. UMini II products were equipped with 40~80umRGB flip chips and achieved the COB integrated packing technique via precise die bonding. Meanwhile, we also conducted development of COG and silicon-based Micro LED technology. In addition, the ever-growing production capacity of our Daya Bay smart manufacturing base further accelerated the entire industry’s entrance to the brand-new Micro era.


This year, we also seized digital content opportunities arising from the context of social distancing amid the global pandemic. The recently released film Avatar: The Way of Water, for instance, made extensive use of XR virtual photography technology in its production. In this field, we maintained a competitive edge both in technology and market share abroad, as evidenced by our presence in major international events such as on Broadway, at the Oscars, and at the Grammys. 110 out of the 140 digital studios around the globe were built by Unilumin. Meanwhile, our self-developed non-wearable motion capture software “UACTION” and innovations such as six-axis virtual photography robots were commercially utilized in projects such as X-TAGE and Asia Financial Center. We created the LED industry’s very first glass free 3D virtual character, “Qi Xiaomu,” reaching a major milestone in our transition to digitization. Our glass free 3D projects sprouted around the world, in places such as Saudi Arabia, Tunisia, Kuwait, the Philippines, Shenzhen, and Wuhan, testifying to our consistent leading position in the new era of outdoor glass free 3D advertising. In the upcoming CCTV New Year’s Eve Gala, you can enjoy a splendid digital content feast produced by the Unilumin Creative Service Department.


Our commitment to the development of LED energy-saving technology over the years has earned us the honor of “Green Design Demonstration Enterprise for Industrial Products” from the Chinese Ministry of Industry and Information Technology. We have invested more than one billion RMB in EMC energy-saving transformation, and successfully implemented LED energy-saving lighting projects in many countries and regions around the world, contributing to the balance between global economic development and ecological civilization. In the future, we also expect more global partners to participate in EMC projects with us and contribute to “double carbon” energy saving with our joint efforts.


At the end of 2022, we received the good news that China’s management of COVID-19 will be downgraded to Category B and various epidemic control measures will be scrapped. The three-year pandemic is finally coming to an end, and China’s door is once again opened to the world. As history has turned over a new leaf, we can also sweep away the haze and embrace a new style of life and work. Let us brave the wind and waves with full power towards the hopeful future ahead!


It is conceivable that in the new year, as China opens its doors to the world, social life will fully return to normal, and economic life will inevitably pick up. At the same time, we have gained insight into the enormous scope of industry development. Concentration of the industry will further increase in the future. Superior resources of the market will continue to move to leading enterprises, and the industry has already shifted from initial extensive price competition to competition in comprehensive enterprise strengths characterized by capital, technology, manufacturing capacity, and overall solution delivery. Unilumin, as a leader in the Metasight industry, has ushered in an important period of golden opportunities for development.


We must always focus on technology and design; constantly improve the overall solution of “hardware + system + software + content + interaction” Metasight; promote the application of LED in emerging scenarios such as commercial complexes, cultural tourism complexes, sports complexes, and metaverses; enhance our social and economic value; and deliver a more immersive audio-visual experience to the audience. We will continue to strengthen the research and development of new technologies and new products for Mini LED and Micro LED and take practical actions to promote mass production and commercialization of products, for the sake of benefiting more families and individuals. The road ahead is long and arduous, so we must press forward with perseverance.


The global upsurge of the xR virtual production application has shown the world the unlimited potential of the film and television industry. As the world’s No.1 company in this market segment, we are duty-bound to lead the development of the industry. Through the iteration of LED display products, we will make full efforts in the fields of digital engine, LED movie-level display, real-time camera tracking, motion capture, cloud data storage and transmission; and apply Unilumin’s xR virtual photography solutions to more film and television bases, create more good works of great popularity, provide valuable spiritual wealth for the society, tell China’s stories, and spread universal values.


As the Chinese saying goes, “one’s capacity to fulfill difficult tasks hinges on one’s own strength.” 2023 is undoubtedly a year full of opportunities, but opportunities always favor those who are prepared. Fortunately, in the past three years, we have been working hard internally, always emphasizing internal management, strengthening team awareness, and improving organizational capabilities. Each team has gradually grown to be an efficient learning unit, which is not only able to win battles, and good at winning battles, but also able to pay attention to operations and understand management. This is another reason why we can gain a firm foothold in both the domestic and international markets.


As the bell is about to ring for the New Year, faced with the rising digital tide in days to come, I am convinced that the LED industry is bound to have a bright future. Let us work together to write the new chapter of 2023!


Once again, many thanks to all the Unilumin staff for your hard work and dedication. May the Year of Rabbit bless you all with fortune year in and year out!


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